FIELD
FIELD
2026
2026
A refined exploration of brand identity, thoughtful materials, and understated design. Every detail has a purpose.
A refined exploration of brand identity, thoughtful materials, and understated design. Every detail has a purpose.
A refined exploration of brand identity, thoughtful materials, and understated design. Every detail has a purpose.
My work with FIELD began with establishing the brand's visual identity and creative guidelines. That initial collaboration grew into a second project focused on apparel, merchandise, and bringing the brand to life through physical products.
My work with FIELD began with establishing the brand's visual identity and creative guidelines. That initial collaboration grew into a second project focused on apparel, merchandise, and bringing the brand to life through physical products.
Create a refined brand identity that could translate naturally into physical products without sacrificing its simplicity or character.
Create a refined brand identity that could translate naturally into physical products without sacrificing its simplicity or character.
Client :
Dr. Joseph Field
Location :
CALIFORNIA, US
Catgory :
Brand Development & Creative Direction
Services :
Brand Strategy · Creative Direction · Brand Guidelines · Apparel Design · Merchandise Strategy · Product Development
I developed FIELD's brand guidelines and visual language, then extended that direction into apparel and merchandise concepts using tonal decoration, premium materials, and unexpected brand placements.
I developed FIELD's brand guidelines and visual language, then extended that direction into apparel and merchandise concepts using tonal decoration, premium materials, and unexpected brand placements.
A cohesive creative system connecting brand identity and merchandise, turning an initial project into an expanded creative partnership.
A cohesive creative system connecting brand identity and merchandise, turning an initial project into an expanded creative partnership.
Discover more
Discover more
